The global Pouches Market size is expected to reach USD 53.9 billion by 2027, expanding at a CAGR of 5.5%, according to a new report by Grand View Research, Inc. Rising demand for low-cost, convenient, shelf appealing, and lightweight packaging by end-use industries, including food and beverages, healthcare, personal care and cosmetics, and home care, is likely to fuel market growth.
Pouches
demand lesser material, energy, and water during their manufacturing and thus
prove to be significantly less expensive than rigid packaging solutions. In
addition, lightweight and flexibility attribute for their lower transportation
cost, due to which Consumer Products (CPG) companies are increasingly opting
pouches over rigid tubes, containers, and boxes.
Flat
pouches occupy lesser space in retail outlets and can be easily stacked upon
each other; thus, more products can be displayed as compared to other packaging
types. Furthermore, standup pouches on retail shelves prove to be more
appealing to the consumers, and the packaging format also has a higher surface
area on which high-quality graphics are printed, owing to which the product
type easily grabs customer attention in retail outlets as compared to bottles
and boxes.
Various
closures such as a zipper, spout, and tear notch are utilized in pouches, which
provide convenience in pouch opening and closing. In addition, the product is
usually made up of plastic composite films, paper, and aluminum laminates that
provide a strong barrier against moisture, light, odor, and bacteria due to
which food and beverages are increasingly offered in the packaging.
The
increasing demand for packaged food and beverage products and growing on the go
food consumption trend owing to the changing lifestyle is expected to augment
growth to the market in the forecast period.
In
addition, due to features including portability and lower product weight,
pouches are preferred packaging format for baby food products. The increasing
working women population across the world is principally driving the demand for
packaged baby food, which in turn expected to benefit the market over the
forecast period.
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Market Report
Pouches
Market Report Highlights
- The food and
beverage end-use segment accounted for a share of 55.3% in terms of
revenue in 2019, owing to its wide scale incorporation of the product for
the packaging of dairy, snacks, sauces, confectionery, beverages, and
other food products
- The aseptic
treatment type segment is anticipated to witness a CAGR of 6.4% from 2020
to 2027 and is projected to reach USD 10.6 billion in 2027. Aseptic
treatment type ensures that the product is free from bacteria and
eliminates the need of refrigeration and thus proves to be cost-efficient
- The stand-up
type segment is expected to witness a highest CAGR of 6.3% from 2020 to
2027. Growing adoption of stand-up product type due to their marketing
advantages and convenience of use are attributing to the growth of the
segment
- In Asia
Pacific, the market is estimated to witness a CAGR of 6.5% from 2020 to
2027 on account of rapid growing packaged food industry and rising
penetration organized retail
- The market
is highly fragmented with the presence of a large number of domestic as
well as global players. key players are adopting merger and acquisition
strategies to expand their manufacturing capabilities and geographical
footprints.
Grand View Research, Inc. is a U.S. based market research and consulting company, registered in the State of California and headquartered in San Francisco. The company provides syndicated research reports, customized research reports, and consulting services. To help clients make informed business decisions, the company offers market intelligence studies ensuring relevant and fact-based research across a range of industries including technology, chemicals, materials, healthcare and energy.
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